Job Opportunity-Manager, Public Relations, Marketing & Corporate Affairs
Nature and Scope:
- The Manager, Public Relations, Marketing & Corporate Affairs is responsible for developing and implementing public relations, marketing strategies, and managing the customer care function to enhance client satisfaction in line with the customer service charter.
- The role also includes contributing to the development of awareness around the bank’s products and services, ensuring they are presented distinctively in the market.
Key Responsibilities:
- Develop and implement public relations, marketing, and corporate affairs strategies for the bank.
- Manage customer care functions in line with the customer service charter.
- Conduct customer and other stakeholders’ satisfaction surveys to understand their needs/expectations and ensure the implementation of their feedback.
- Plan publicity strategies and campaigns to improve the bank’s visibility and brand image.
- Develop and maintain effective relationships with clients and stakeholders to support the bank’s growth.
- Handle enquiries from the public, the press, and other stakeholders.
- Organize and attend promotional events such as press conferences, exhibitions, and tours.
- Monitor the implementation of financed projects to ensure they meet the bank’s objectives.
- Monitor social media platforms and manage the bank’s presence online.
- Define and manage the bank’s brand, ensuring it is aligned with the overall business strategy.
- Perform campaign management for marketing initiatives and produce promotional materials.
- Develop proposals in the form of Project Concept Review Memorandum (PCRM) and submit them for approval.
Educational Qualifications:
- Bachelor’s degree in Banking, Business Administration, Finance, Accounting, Economics, Project Planning, Agricultural Economics, or equivalent qualifications.
- A Master’s degree in a related field will be an added advantage.
- Competencies Required:
- Strong skills in strategic management, coordination, financial analytics, and critical thinking.
- Proven experience in Public Relations, Marketing, and Corporate Affairs, especially in the financial services sector.
- Ability to build and maintain relationships with clients, manage teams, and work under tight deadlines.
- Expertise in media relations, mass media issues handling, and marketing initiatives formulation.
Working Experience:
- At least 6 years of demonstrable working experience in the financial services sector, particularly in Public Relations, Marketing, and Corporate Affairs.
- Knowledge of the regulatory framework for the financial services sector.
Remuneration:
- TIB Development Bank offers an attractive remuneration package and career development opportunities.
Mode of Application:
- Applicants should submit the following documents to the address below:
Application letter.
- Comprehensive Curriculum Vitae (CV).
- Certified copies of relevant certificates and awards.
- Contact details (telephone number and email address).
- Names and full addresses of three referees.
Applications should be sent to: Managing Director,
TIB Development Bank,
Mlimani City Office Park, Sam Nujoma Road, Ubungo,
P.O. Box 9373, Dar es Salaam, Tanzania
Tel: 2411101-9 / 2411100
Website: www.tib.co.tz
More Information
- Address Dar es salaam, Dar es salaam, ,Tanzania
- Salary Offers Negotiable TZS Negotiable Month