Trade Development representative (2- position)

Trade Development representative

Job Title: Trade Development representative

KEY DUTIES AND RESPONSIBILITIES

• The incumbent is required to perform sales, budget achievement, customer relationship, market intelligence and support services to customers and Tanga Cement team in large by regular and planned market visitations and thereby ensuring availability, visibility, margins and volume of Simba Cement in the market.
• Achieve sales, target volumes, prices market share
• Convince and facilitate orders from customers to achieve and excel the targeted sales volumes
• Development of accurate estimates of current customers’ stock position, reorder levels and future stock plans
• Ensure that objectives in terms availability, visibility, volume, margin, quality and consumer prices are achieved
• Ensure that Tanga Cement holds higher percentage of market share in comparison to competitors
• Scheduled calls to existing customers as well as expanding customer base
• Ensure that the “Look of Success” elements are achieved in each segment of the market as set by plant
• Accomplish customers’ visitation as per planned routes and develop customer database with geographical locations indicated and classified in market segmentation
• Identifying and creation of new outlets for expansion of customer base, opportunities to grow other channels such as construction firms, projects, etc
• Monitor Simba products performance in the outlets
• Ensure Distributors/stockiest have appropriate customer information
• Ensure customer focus, identify customer requirements and communicate these to superior with proposal on means of meeting the requirements
• Provide and maintain accurate information on competitors moves, sales and distribution performance
• Provide information on retail touch points and at the same time providing ideas to superior on how to develop those outlets
• Build strong relationships with customers to ensure continuous growth in business
• Customer service, quality issues and customer complaints
• Immediate communication of customer issues and complaints to superior and ensure follow up
• Day to day assistance to customers with respect to Simba cement through visitation, product knowledge, etc.
• Observe market development, changes in business and discuss with superior to improve customer service in line with the market
• Follow established quality control procedures to ensure cement products meets the customers’ requirements
• Sending cement quality certificates and other publications when and as required by customer after consultation with superior
• Identify customers’ training needs per market segmentation and communicate to superior for development of training program
• Coordination and feedback of market intelligence
• Provide feedback on what is happening in the market
• Profiling competitors’ business model in the region and conduct analysis
• Predict market shifts and identify possible opportunities or threats in new or existing market
• Provide market intelligence so that Tanga Cement comparative position is enhanced
• Constantly monitor competitor movement and report in line with competition law
• Observe and report on market demand so that TC can improve on quality and product diversification
• Retail touch point and brand development
• Driving brand awareness through on-site, face-to-face interaction with consumers.
• Identify and execute Simba marketing activities in the outlets, i.e. positioning, visibility, stocks point
• Gathering and providing ideas on how to develop retail outlets in favour of Tanga Cement
• Ultimate responsible for safe working practices especially at the area of responsibility.
• Ensure environmental procedures are complied with, and identity and manage environmental aspects that impact your area
• Perform any other duties as may be required.

MANDATORY REQUIREMENTS

QUALIFICATIONS AND EXPERIENCE REQUIRED

Professional experience:

• Secondary school education or its equivalent with sales experience,
• Min Certificate/Diploma in Sales & Marketing or any related field
• Basic understanding of cement production process, aggregates, cement products and cement technical knowledge,
• Strong knowledge of consumer industry
• Planning: Daily, weekly, monthly/quarterly and annual planning of activities; set visitation route, customer schedules, targets and performance monitoring scheme; work on agreed implementation plan – market execution plans.
• Organizing, monitoring and controlling: Monitors and documents customers’ trends including complaints and trending problems; monitoring and documenting competitors’ movements and trends and controlled use of resources
• Strong range management

Skills:

• Sound verbal and written communication skills,
• Basic computer knowledge,
• Problem-solving and analytical or investigative skills
• Accuracy and attention to detail
• Ability to work under pressure, and to work long and irregular hours
• Excellent interpersonal skills
• Self-driven
• Proactive
• Energetic
• Flexible
• Integrity
• Team player

ADDED ADVANTAGE:

• At least 1-2 years’ experience in sales and marketing field, or construction or concrete industry.
• Bachelor’s degree in Sales & Marketing.
• Knowing how to ride a motorcycle.

How to apply:

All candidates who meet the criteria outlined as above are encouraged to send their CVs/Resumes to: [email protected] or link below not later than 21^ST July 2025.